OnlyFans’ underlying business model is very different from other social media platforms like Facebook and Instagram. The subscription-focused site is not on Apple’s App Store and in four years, the company’s revenue grew more than 2000%. The company makes money only when creators make money instead of relying on advertising dollars, but what are some of the challenges that come with having a site populated with pornographic content?
WSJ spoke with OnlyFans CEO Keily Blair to learn about some of the challenges the company faced and learned how the company capitalized on the creator economy to change the dynamics of how digital creators get paid.