Back in the early ’90s, New Balance was in the thick of an exploratory era—experimenting with design, fit, and function. Out of that wave of R&D came the 770, a versatile cross-trainer that quickly found a home on the tennis court. Hailed as one of the most stable court shoes of its time, the 770 built a reputation for performance and reliability.
Three decades later, New Balance Numeric is bringing that same DNA back to life, remixing the 770 with a skateboarding lens. The result? A shoe that carries its heritage with pride but doesn’t hesitate to adapt to the streets, ramps, and everything in between.
A Hybrid for Modern Movement
Skateboarders, by nature, are cross-trainers. They demand footwear that can handle unpredictable environments—one minute on grip tape, the next in the gym or out on the street. The new 770 answers that demand with a refined lifestyle fit and a blend of technical details that make it more than just another reissue.
This is not nostalgia for nostalgia’s sake. The updated 770 is built for impact, for wear, and for the rhythm of daily life. Street-ready, court-ready, gym-ready—it’s an intelligent choice for skaters who move in every direction.
Under the Hood: Hidden Details That Matter
Like all Numeric models, the new 770 hides its performance tech in plain sight. At first glance, it’s a clean silhouette—simple, confident, and versatile. But dig deeper, and you’ll find layers of thoughtful design:
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Integrated Counter Reinforcer – Locks in stability where you need it most.
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Footframe System – A unique heel wrap that bisects the midsole, offering adaptive stability based on your body weight and exertion.
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C-CAP Midsole Cushioning – Lightweight yet durable, engineered for consistent support.
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Custom PU Insoles – Balances comfort with impact absorption, keeping feet secure and fresh.
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Double-Layered Toe Cap & TPR Underlay – Reinforced durability, ready for heavy wear and griptape abrasion.
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Internal Tongue Straps – Secure fit that keeps your foot centered during motion.
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Hidden Lace Option – A low-profile solution to protect laces from shredding.
Every feature reflects the Numeric ethos: performance details that don’t scream for attention but deliver where it counts.
The Legacy Lives On
The original 770 was ahead of its time—bridging training, tennis, and lifestyle in one confident package. Today, the reimagined 770 embodies that same versatility, engineered for skateboarding but ready for whatever your day demands.
For those who grew up in the ’90s, it’s a familiar face with new tricks. For the new generation, it’s an introduction to a silhouette that has always been about balance: between court and street, heritage and innovation, stability and freedom.
The New Balance Numeric 770 is more than a reissue. It’s a continuation of an idea that has always been about movement—adaptable, stable, and infinitely versatile