For this segment of Person of Interest (powered by G-SHOCK), we speak with Kumasi Sadiki of The Good Company, a retail space located on Allen St. in New York City. Kumasi, along with friends and San Francisco-transplants Quinn Arneson and Kahim Smith, started The Good Company with the intent on providing their friends with a creative place to hang out and shop. In this video, Kumasi divulges on his own mental toughness—something he believes every young entrepreneur will ultimately discover when starting their own project.